WE ARE HERE

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SKP worked closely with WE ARE HERE 15 nonprofit partners on amplifying awareness on their social issues and inspiring action.

Client

Alicia Keys and Leigh Blake

Role

Strategic Partnership and Campaign Management

Campaign one

#23 Ways
(Racial Justice)

In partnership with Dream Corps, Cut50, MomsRising and Trayvon Martin Foundation

Alicia Keys and 24 Other Celebs Tell You What Gets You Killed If You’re Black In America. Raising awareness on 

Over 1 billion digital and print impressions

Campaign two

LET ME IN
(Refugee Crisis)

In partnership with CARE, Oxfam and War child

A viral PSA to draw attention to the refugee crisis and raise funds for WE ARE HERE partnering organizations CARE, Oxfam and War child. Directed by award winning director Jonathan Olinger from HUMAN and Alicia Keys song Hallelujah.